January 28, 2012

Artist Profile: Cindy Pacileo

Tree with Owl

I have been able to extend my market from traditional galleries and craft shops to include shops with a pet theme, wildlife and nature centers, birding shops, animal rescue shops and museum shops.

5 Ways to Improve Your Product Design

Glass Display

When galleries and store buyers speak with artists, sales reps or agents, the first question they ask is, “What’s new?” If you don’t offer new product, you are losing sales.

Design Your Line

Artist: Kate Tremel

Your sensibility as an artist informs the way you design and develop a product. Use your interests and what you love as seeds for your inspiration.

Reader Poll – Priorities for Your Art Business

Barbie Levy

Please vote in our reader poll. We’ll make sure we do the research, ask the experts and write the articles on those important business priorities!

What Do Galleries Want?

Sm Gallery Sign

What you may not realize is that many of these retailers got their start in the business as working artists themselves. They understand your challenges.

Marketing to Millennials

Gen Y Group

The so-called “First Wave Millennials” are now between 18 and 29 years old, and represent about 25% of the US population. Their purchasing power is estimated at more than $200 billion, and they influence as much as half the spending in our economy today.

Artist Profile: Mary DeMarco

Under the Sea Earring

An explosion of business put LaContessa products in the jewelry cases of many major retailers. At one time, they had at least twenty sales reps selling their line to stores throughout the country. They decided to open their own retail store in 1993, and “LaTerra” was born.

How to Provide Outrageously Good Customer Service

BMAC shoppers at booth

Customer service is actually an investment in your business, because your existing customer base is your source for repeat business and referrals.

A Gallery Paradise

Craftsman House Gallery

We are located in beautiful St. Petersburg, Florida, which has been named “The Top Arts Destination in the US” (mid-sized cities) for the past two years in American Style magazine’s reader’s poll. Along with being a part of a thriving arts community, we also have the draw of warm weather & beautiful beaches.

Artist Profile: Shawn Messenger

Perfume Bottles

Today we have lots of influences from Europe and Asia and just a whole lot more people involved in creating glass. That has only helped the medium grow to itʼs present stature.