Attracting Customers to Your Trade Show Booth

By Wendy Rosen

At any wholesale craft market, gift show or trade show event you have just 3 seconds to grab the attention of a buyer. ┬áThere are several “tricks of the trade” to draw potential new customers to your great artwork… some are obvious, others are covert. ┬áHere are just some of the secrets I’ve learned over the past 30 years.

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  1. Thank you so much for this webinar Wendy. I’ve been glued to my seat watching the whole thing. Could you please elaborate on what a glamour slide is exactly? And do you have recommendations as to where one can buy the cases and lighting for a sales booth or is it better that the booth be custom designed? Thank you.


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