By Wendy Rosen
Does your artwork speak for itself? Probably not! Every object, product or work of art needs a little help translating your message to a potential customer. Many products in today’s marketplace rely solely on “perceived value” or… “gimmick” than actual product value… Do you remember the pet rock… it was all packaging. What would the cabbage patch doll be without an adoption certificate. Adding value to your artwork is a creative process that just can’t be neglected.