How to Build an Effective Email Opt-In Form

A monthly email sent to your list is a great way to follow up after in-person meetings, and also to reach out to people who have visited your art website.

Artist Profile: Deane Bowers

The flaws and imperfections in found objects are what make them so unique and interesting to use. These imperfections aren’t deficiencies, but rather a hidden beauty and a tangible strength.

Washington, DC Metro Area Art Business Workshop

The Arts Business Institute is pleased to announce an upcoming workshop taking place on August 12-13 in the Washington, DC area.

Artist Profile: Scott Idleman

Thematically, my body of work is about connectivity…Each painting has a unique personality, some gently undulating while others are sharp and rigid to the touch. I encourage my viewers to touch and connect with the feel of the surface.

Make the Best Ever Artist About Page

Why should the website visitor be interested in you as an artist or maker? Because the story of your inspiration, your concept, and your technique are fascinating.

Artist Profile: Misty Maynard

I enjoy working with glass because it is so versatile. There are so many variations and techniques that the medium continues to offer new learning opportunities. It is an art form that allows you to continually evolve as an artist.

The Celebrity Connection

Many artists have found an audience through making art that celebrates the celebrity connection, in different mediums and for different purposes

Artist Profile: Amy Parker

I rediscovered collage as a tactile medium that lent itself to my graphic aesthetic. I began making portraits where I could hide meaningful details in the layers and go crazy with shapes and colors.

Art on Silk

We recently interviewed two painters who sell their work in a different format: silk scarves as fashion accessories. They share their stories and strategies on building their small businesses.     Artist Elena Avanesova approaches her business like a seasoned entrepreneur. She explains her inspiration, presentation and marketing, saying,  “When I first created a design inspired by […]

Artist Profile: Christine Harris

All of my work unfolds like a story because I start with a group of observations, feelings, and ideas, and I don’t know the end until I am finished.