Detail shots share more than just an image of your work. They give an up-close look at your texture, materials and technique.
If a picture is worth a thousand words, then images sharing the fine details of your handmade work are essential storytellers that will help your audience come to understand better what you do and what you make.
Part of your story as an artist is about your technique and your studio process. Every fingerprint, small surface and design element has been touched by your hands. Quite frequently, photos of your work give an overview, but fail to capture those small textures, colors and surfaces incorporated into each piece. Capturing a close-up shares these, and shows minute workmanship to it’s best advantage.
Detail shots are valuable for jury submissions, giving insight to jurors who cannot see your work in person. Juries get only a few seconds to review each artist’s images. Including a number of views of a given object, including detail shots, allows for a more intimate understanding.
Likewise, photographs of up-close details of your work are important for customers who are considering a purchase. Follow the lead of e-commerce websites which do this all the time. Imagine shopping online for shoes. You will see photos of the top of the shoes, the sides, bottom, laces, stitching, and more. Every additional detail helps the buyer experience as they “try on” your work and gain a higher comfort level. This leads to increased sales.
Your portfolio needs a variety of photographs to convey a lot of information about your artwork. Are you using detail shots to help tell the whole story?