I have been able to extend my market from traditional galleries and craft shops to include shops with a pet theme, wildlife and nature centers, birding shops, animal rescue shops and museum shops.
An explosion of business put LaContessa products in the jewelry cases of many major retailers. At one time, they had at least twenty sales reps selling their line to stores throughout the country. They decided to open their own retail store in 1993, and “LaTerra” was born.
Today we have lots of influences from Europe and Asia and just a whole lot more people involved in creating glass. That has only helped the medium grow to itʼs present stature.
On my walkabouts through nature, I have discovered a moment that I call the point of emergence. It is the moment when I can see within the botanical a pattern, texture or sculptural element that will become the wearable art piece.
Arra and Anne are very proud of the handmade items they create and the top-of-the-line materials that are used in production. And, he says, for every smooth stone they harvest, a rough one is “planted” back in the water to take its place and eventually be tumbled smooth as well.
One of the things that I learned as a salesmen was that you had to make yourself stand out in order to be remembered. I learned that showing appreciation for my customers for their business made me stand out from my competition.
Roger Wood of Klockwerks creates handmade one-of-a-kind timepieces. A self-taught artist, Roger developed his line long before Steampunk became popular.
We have a couple of videos on our website that can be accessed by everyone. It is a great sales tool to allow customers or potential customers an insight to how a piece is created.
Metal artist Allison Fomich used apprenticeship and a grant to help her career along. She also had to be flexible and open to change to balance business and family life.