Artist Success: How Painters Sell Their Work

We spoke with three women who have different approaches to marketing and selling their work.

The Business of Fiber Art

We spoke with three fiber artists who use very different techniques, and asked them: What do you do? How do you earn money with your art?

Marketing to Wholesale Customers

Marketing is an activity that never ends. It prepares you for future sales by publicizing and promoting your line to buyers on an ongoing basis.

You Never Know If You Don’t Ask

What I’ve found is that I’m equally, if not more afraid, when people say yes.

4 Ways Artists Can Lose Customers

Whether you are in person at an art show, trade show or exhibition, or sharing your work on social media or your website, you have literally seconds to engage people with what you do.

What to Do After You Close the Sale

Collectors in general are very pleased to get to know the artists whose work they own.

4 Marketing Goals that Lead to the Sale

Since it is unlikely that collectors will run across your work exactly when they are shopping for what you make, that means you have to plant a few seeds first that you will harvest later.

How One Artist Built a Successful Wholesale Business

What sets me apart from my competition is that I have become a multi-media brand.

Managing an Artist’s Legacy

This type of proactive approach toward managing a legacy simplifies collecting, and shares information from a trusted source.

Use the Right Images for Your Art Marketing

Have you ever watched a photograph on a website load slowly, in tiny increments?