Before you can begin your marketing strategy, you should work on writing the all-important content that can best share your art with your audience in a way that emotionally resonates.
My business has just launched a collection focused primarily on selling to wholesale accounts.
Here’s our annual recap of the most popular business articles published during 2016.
One reason for cultivating more than one method of earning is to keep your income steady throughout the year.
Collectors in general are very pleased to get to know the artists whose work they own.
Since it is unlikely that collectors will run across your work exactly when they are shopping for what you make, that means you have to plant a few seeds first that you will harvest later.
Participants in all 50 states will be hosting events ranging from exhibitions, studio visits and tours, craft classes and demonstrations, as well as invitations to meet artists in galleries and at festivals.
Be observant, and ask questions of prospective customers you are meeting face-to-face.
Fast Start Marketing for Artists & Makers is a new four-week online course that presents materials appropriate for fine artists and craft artists who are serious about selling their work.
Make it easy for your network partners to spread the word for you