May 18, 2013

Artist Profile: Charan Sachar

Detail of handbuilt ceramic vases

To make it easier for them, I promote suggesting starter packages which would include my best sellers.

Crowdfunding a Trade Show Booth

Trade Show Booth

Kickstarter has tutorials on how to create a solid fundraising campaign. Rowan suggests researching other people’s projects for good ideas so that you can create your own appealing campaign.

Announcing the ABI Philadelphia Winter Workshop

trade show floor

Our mission is to provide critical components to success with highly focused workshops, courses, and personal support through mentoring to guide those artists who are ready to break out onto the national level in the handmade industry.

Why Selling Wholesale is a Solid Working Model for Artists

Retro Cups

Stabilize your small business with lower risk and strong gallery relationships.

How to Sell Your Artwork – Retail, Wholesale & Sales Reps

Crowd at art fair

Artists who successfully wholesale create ongoing relationships with store owners and buyers, and make most of their income through repeat sales.

25 Great Promotional Ideas for Artist Postcards

Art Postcards

The most traditional piece of promotional mail sent by artists is the postcard. Used for many years, they are still very useful ways to publicize your work.

Artist Profile: Merrie Buchsbaum

Garden Pens

She learned through trial and error that it best served her business, and her customer’s businesses, to offer pre-selected packages, display options and planned merchandising.

How to Make Greater Wholesale Impact

Wholesale Trade Show

If you offer a fairly extensive line of product, and have a good reputation and sell-through, you may be able to move up to this higher level

Artist Profile: Fortune Keepers

Fortune Keeper Assortment

In the middle of all that craziness I decided to put in an application to New York’s Newest at the New York International Gift Fair (Jan 2011). We heard back in a few days and got in. Hello Wholesale!

Marketing for Artists & Craftspeople

Marketing for Artists and Craftspeople

The Arts Business Institute Guide to Marketing for Artists & Craftspeople” is a 133-page comprehensive, interactive business course that provides information on promoting and selling your work, specifically written for artists.