May 18, 2013

Helping Your Reps Help You Sell

Writing a wholesale order

If your rep or agent hasn’t been working hard enough on your behalf – and this happens more frequently than you might think – you need to establish parameters with them on how often the two of you will talk and what your expectations are.

What Artists Can Learn from the Giftware Business

totes display

It can be helpful for artists to understand how those manufacturers think, and how they promote their lines to your buyers.

Artist Profile: Barbara Poole

5 Big bad bangles copy

Originally working in art as a painter, Barbara Poole discovered felt-making and has been creating handmade wearables for the past three years.

Artist Profile: Liz Kinder

Ice cream bowl, noodle bowl and tall cup

There’s a cyclical nature to color trends and fashions. Artists are creating these trends rather than following them.

Artist Profile: Matt Thomas

Man and daughter working on wood project

One of the main pearls of wisdom that I took from the forum was to send out an advanced mailing that introduced my work to shop owners.

Artist Profile: Kavita Singh

Handpainted Scarf

Having started painting silk 30 years ago as a young mother, Kavita developed a retail business and eventually turned to almost exclusively wholesaling her work.

What Makes Wholesale Buyers Tick

Jewelry Booth1

Although wholesale buyers might be a mystery to many artists and craftspeople, they actually have many of the same concerns you do.

Artist Profile: Pamela Whitlock

Whitlock Studio

My designs are complex weave structures called shadow weave that look very difficult to make but after weaving for over forty years are actually pretty simple to do.

Artist Profile: Hudson Beach Glass

Sunset Sushi with Bowl

The Hudson Beach Glass studio business was founded in 1984. Fortunately, they also opened their own gallery in 2003, located in an old firehouse on Main Street which they purchased at auction

Artist Profile: Julie Sinden

Flap Hat

My goal with the hats has always been to create a unique and functional handmade product, but one that was also affordable.